I read this article from Edutopia on using advertisements to teach scientific literacy. Why not? We are constantly bombarded by messages and do not stop often enough to examine what it means.
For example, you could spend time on the philosophy of science and discussing what are acceptable rates for certain symptoms from a drug? When do the risks outweigh the benefits? What goes into getting a drug approved for the masses?
I can't help but think of how timely this science is with concerns over vaccine safety.
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